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Play Hitman Blood Money In Your Browser, Worry About The Future

Play Hitman Blood Money In Your Browser, Worry About The Future

 

Square-Enix announced today that it’s launching a free-to-play, browser-based, streaming version of Hitman: Blood Money. If you’re asking yourself why you’d want to play a game from the past, you’re missing the point: Square’s announcement could potentially point to the future.

 

Why? The delivery method – and who foots the bill for it – seems like a proving ground for a certain form of digital distribution. Via the service – called Core Online – gamers can either sit through ads to ‘earn’ game time, or pay to cut out ads altogether. Blood Money is the second game for the service, with Squeenix also offering Mini Ninjas and – down the line – Lara Croft and the Guardian Of Light and a host of others.

 

It’s an interesting approach, and one that, as time passes and technology (hopefully) improves, we can see more publishers adopting. Why not? Imagine being a prominent IP owner, and having, essentially, your own ‘channel’ dedicated to your games. One that you can sell adverts through. Now imagine you, Mr Prominent IP Owner, laughing manically and lighting cigars with 100 dollar notes. Because, if this works out, that’s what’s going to happen.

 

As it stands, there are significant hurdles, but we wouldn’t bet against this type of distribution becoming more popular. We wonder what Sony and the Gaikai team think of it all.

 

 

 

 

 

 




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