About Play

Synonymous with the PlayStation phenomenon, Play has provided an unrivalled experience for Sony gamers since 1995. Cool, sleek and constantly evolving, Play is an elite brand that automatically commands the respect of gamers across the world. Since its inception it has influenced myriad buying decisions with supreme consumer advice and unprecedented access. There have been many pretenders, but only ever one Play.

Brand values

  • Synonymous with PlayStation – a paragon of excellence
  • Powerful influencer on industry for over a decade
  • Well-respected, authoritative and trusted

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At A Glance

Total monthly reach